Bibliography on e-commerce Essay Example | Topics and Well Written Essays - 750 words

Bibliography on e-commerce - Essay Example In doing so, it also illustrates those elements of the business cycle that may prove difficult as smaller businesses begin to grow and the efforts being taken to try to meet those needs. Ted Kemp provides a quick basics approach to how to market goods online effectively without necessarily investing in some of the more expensive retailing software and expertise available. In his discussion, he points out some of the more important elements of a website’s appeal to online consumers, including what to place on the main page, how to encourage shoppers to purchase and providing some examples of online retailers that have effectively employed these tactics. Megna, Michelle. (January 15, 2008). â€Å"How to Choose Tools that Customize Online Shopping.† E-Commerce Guide.com. Available January 16, 2008 from Michelle Megna provides a comprehensive summary of a Forrester Research study into the concept of e-tail personalization. This refers to the various software tools available to online marketers that provide automatic personalization for consumers in bringing them product offerings customized to their interests and shopping behaviors. While these tools have often been underutilized because of the sheer complexity of the process, the study reveals that they have become much simpler to deploy, more flexible for the marketer and customizable in terms of how merchandisers might wish to cross-sell their products. Pankaj Kamthan outlines some of the major risks inherent in e-commerce that have caused problems in the past. While some of these issues have been addressed through more updated software since the article was written, the concerns that were raised by these issues remain valid. This is because hackers have become more sophisticated in keeping with the software and because consumers may retain concerns based upon these issues. Valentine, Lisa. (December 6, 2007). â€Å"One

William Paleys Teleological Argument Research Paper

William Paleys Teleological Argument - Research Paper Example When a watch that has an intricate design and function exists, a creator or designer for the watch also exists. Therefore, the existence of the universe and living beings in it uphold the belief that there is someone behind their creation and that creator is God. This can further be discerned from the fact that without a creation no creation is possible. Paley’s view is that a watch has several metal parts and each has a distinct place and function in making the machine work. He then puts forth a reasonable argument that of the alignment is disturbed or if even a tiny part of misplaced, the watch will cease its function. If one puts together bits and pieces of metals and waits for an eternity, the particle will not join together and make a watch and, therefore, it transpires that behind the watch there is a designer who has put the right things in the right place to achieve alignment for the machine to work. He compares the universe to a similar phenomenon, which needs to have a designer to make such a scheme of things to work and argues that God is the designer, which is a tenable contention. Anselm argues that to understand God a human must first believe in Him and without belief understanding does not occur and one cannot hope to first understand God and then believe in Him. He asserts the Christian faith that God is a bei ng â€Å"than which none greater can be conceived† (Oppenheimer & Zalta 2) and, thus, he contends that since God represents perfection, this very notion implies the His existence. In Anselm’s view, belief is the means to understand God and not the end one pursues through understanding God. Thus, if one believes in God, one can feel the presence of God but one cannot aspire to feel the presence of God and then believe in Him. His philosophy emphasizes the ideals of Christian faith, which believes that there is no being greater than God.